Metaplanet Expands Bitcoin Holdings to 20,000 BTC with $110M Purchase
On September 1, Metaplanet made another large move in its Bitcoin strategy. The company purchased 1,009 Bitcoin for 16.479 billion...
Quick overview
- On September 1, Metaplanet purchased 1,009 Bitcoin for approximately $110 million, increasing its total holdings to 20,000 BTC.
- The company aims to grow its Bitcoin holdings to 100,000 BTC by the end of 2026 and 210,000 BTC by 2027.
- Metaplanet announced a major fundraising plan to raise about $884 million through a public share sale, which could generate up to $3.7 billion if fully executed.
- Eric Trump has been appointed as an advisor to Metaplanet to help promote Bitcoin adoption, coinciding with the approval of the company's capital plan.
On September 1, Metaplanet made another large move in its Bitcoin strategy. The company purchased 1,009 Bitcoin for 16.479 billion yen, equal to about $110 million. Each Bitcoin was bought at an average price of 16.3 million yen.
*Metaplanet Acquires Additional 1,009 $BTC, Total Holdings Reach 20,000 BTC* pic.twitter.com/kwvUkQaFth
— Metaplanet Inc. (@Metaplanet_JP) September 1, 2025
Earlier the same day, the BTC treasury company also revealed progress on its 20th series of stock acquisition rights. These rights, granted on June 23, were executed between August 27 and August 2.
With this new purchase, Metaplanet’s total holdings have reached 20,000 BTC. The average purchase price stands at 15.1 million yen per coin. In total, the company’s Bitcoin position is now worth around 302.312 billion yen, which is more than $2 billion.
This step is part of Metaplanet’s wider plan. The firm aims to grow its Bitcoin holdings to 100,000 BTC by the end of 2026 and to 210,000 BTC by 2027. Its collection has already risen sharply in 2025, climbing from just over 13,000 BTC at the end of June to 20,000 BTC by September 1. Purchases in July and August were funded through capital market proceeds and operating profits.
The company also reported its performance metrics alongside the purchase. For the quarter ending September 1, Metaplanet announced a BTC yield of 30.7%. This figure measures Bitcoin holdings against fully diluted shares. Earlier in 2025, BTC yield even peaked at 309.8%, highlighting how aggressive the company’s strategy has been.
Metaplanet first made Bitcoin treasury operations a core business in December 2024. Since then, it has raised capital and consistently converted proceeds into Bitcoin. This bold stance has drawn comparisons with MicroStrategy in the U.S., which has also treated Bitcoin as its main reserve asset. Both firms argue that cryptocurrency protects against inflation and share dilution.
Capital Raising Plan
Alongside its Bitcoin update, Metaplanet outlined a major fundraising plan. The company intends to raise about 130.3 billion yen ($884.41 million) through a public share sale in overseas markets. On Monday, shareholders were also asked to vote on whether to allow the issue of up to 555 million new shares.
If fully executed, the effort could generate as much as 555 billion yen ($3.7 billion). Company president Simon Gerovich explained that preferred shares act as a safeguard. They allow capital inflows without diluting common shareholders in case the stock price falls. These preferred shares are expected to pay up to 6% annual dividends. Since they are tied to 25% of Metaplanet’s Bitcoin holdings, they may also appeal to Japanese investors seeking stable yields.
海外募集による新株式発行に関するお知らせ pic.twitter.com/9d9w1un2c7
— Metaplanet Inc. (@Metaplanet_JP) August 27, 2025
Eric Trump’s Advisory Role
Meanwhile, Metaplanet’s global ambitions continue to attract attention. In March, the company appointed Eric Trump as an advisor, saying his role would help encourage Bitcoin adoption. On Monday, Eric Trump appeared in Tokyo to show support during the shareholder meeting where the capital plan was approved.
According to attendees leaving the meeting in Shibuya, central Tokyo, shareholders accepted the plan. However, Metaplanet did not comment on Eric Trump’s specific involvement in the session.
Despite these developments, the company has kept buying Bitcoin steadily. After earlier bond and warrant sales, Metaplanet is now ranked as the world’s seventh-largest Bitcoin holder among public companies, according to BitcoinTreasuries.net.
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