AAPL on the Brink: Apple’s Eight-Day Slide Could Tie Longest Losing Streak Since 1991

The iPhone manufacturer's stock dropped as much as 1.1 percent on Friday, setting it up for an eighth consecutive losing session.

Quick overview

  • Apple's stock is experiencing its longest losing streak in over thirty years, with a drop of 1.1 percent on Friday.
  • The company hasn't seen a nine-day consecutive drop since 1991, despite similar streaks in previous years.
  • Concerns about Apple's lag in implementing artificial intelligence features have contributed to its stock underperforming the S&P 500 Index.
  • Rising costs for memory chips, driven by increased demand for AI data centers, are putting additional pressure on Apple and other manufacturers.

Apple’s stock posted its longest losing streak in over thirty years. The iPhone manufacturer’s stock dropped as much as 1.1 percent on Friday, setting it up for an eighth consecutive losing session.

Apple hasn’t dropped for nine days in a row since 1991, despite having a few losing streaks of the same length over the years, including in 2025, 2022, 2016, and 1998.

Due to worries that it was lagging in the race to implement artificial intelligence features, Apple shares spent a large portion of 2025 in the penalty box.

The stock’s nearly 9% gain in 2025 underperformed the S&P 500 Index’s 16% increase, which hadn’t happened since 2022, even though it recovered in the second half of the year as concerns about AI spending gained traction.

Apple and other computer and device manufacturers have recently faced pressure from growing costs for parts like memory chips because of increased demand from the construction of data centers for AI computing
Rising costs for parts like memory chips, which are a result of high demand from the construction of data centers for AI computing, have put pressure on Apple and other computer and gadget manufacturers more recently. Since the start of the losing streak, its shares have dropped by more than 5%.

ABOUT THE AUTHOR See More
Olumide Adesina
Financial Market Writer
Olumide Adesina is a French-born Nigerian financial writer. He tracks the financial markets with over 15 years of working experience in investment trading.

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