MTN Group: Brand Recognition, New Exec Add to 45% MTN Share Price Rally in 2025
MTN Group (JSE:MTN) is riding a strong wave of momentum in 2025, with shares gaining nearly 65% on the back of robust earnings, technical...
Quick overview
- MTN Group's shares have surged nearly 65% in 2025, driven by strong earnings and renewed investor confidence.
- The company has shown a resilient recovery after a downturn, with its stock price rising from 7,100 ZAC to 12,750 ZAC by late March.
- MTN was named the Most Admired Brand in South Africa for 2025, reinforcing its market leadership and reputation for innovation.
- The appointment of Olumuyiwa Ladipo as Chief Consumer Officer signals MTN's commitment to enhancing its prepaid growth strategy.
MTN Group (JSE:MTN) is riding a strong wave of momentum in 2025, with shares gaining nearly 65% on the back of robust earnings, technical recovery, and renewed investor confidence.
A Resilient Recovery Takes Hold
After enduring a prolonged downturn that began in 2022, MTN began showing early signs of recovery in late 2024. The initial stabilization in the final quarter laid the groundwork for a breakout rally in early 2025. Bolstered by better-than-expected earnings, the stock surged from a low of 7,100 ZAC to 12,750 ZAC by late March. This rally marked a crucial turning point, even as the broader market remained volatile due to escalating global trade tensions and retaliatory tariffs from the United States.
Technical Momentum Building
Despite a sharp selloff in early March amid macroeconomic pressures, MTN’s share price found solid support at the 20-week simple moving average (SMA). The recovery that followed has been firm and steady. As of this week, MTN shares broke convincingly above key weekly moving averages, with prior resistance now acting as support.
MTN Chart Weekly – The 200 SMA Has Turned into Support
The price is currently holding above 12,800 ZAC, and momentum indicators such as the stochastic oscillator are signaling further upside potential, suggesting the stock is still technically oversold with room to run.
MTN Crowned Most Admired Brand
Adding to the bullish sentiment, MTN was named the Most Admired Brand in South Africa for 2025 by Brand Africa. The company also retained its position as the country’s top telecommunications brand. This accolade reinforces MTN’s market leadership and its reputation for consistent performance, innovation, and value-driven service delivery.
Charles Molapisi, CEO of MTN South Africa, called the recognition a powerful affirmation of customer trust and employee dedication. He emphasized that MTN’s brand strength reflects its continued progress in expanding digital transformation and delivering reliable connectivity across South Africa.
New Leadership to Steer Consumer Strategy
In a parallel move to solidify its growth trajectory, MTN South Africa has appointed Olumuyiwa Ladipo as Chief Consumer Officer for Prepaid. A seasoned telecoms executive, Ladipo previously served in senior roles at EE Mobile UK, where he was widely recognized for spearheading consumer innovation and operational strategy.
His appointment signals MTN’s intent to double down on its prepaid growth strategy—an integral part of its consumer division. Ladipo brings more than 20 years of international telecom experience to the role, positioning MTN to expand market share in a highly competitive segment.
Conclusion: With renewed investor confidence, favorable technicals, and a strong brand presence, MTN is charting a clear upward course in 2025. The stock’s 65% year-to-date gain reflects not just improved earnings but also market faith in the company’s leadership, strategy, and commitment to innovation. If momentum continues, MTN could soon retest its multi-year highs.
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