Ex Populus Sues Elon Musk’s xAI for Trademark Infringement, Token Fa
Ex Populus sues xAI for trademark infringement and unfair competition Ex Populus, an Ethereum-based gaming company...

Quick overview
- Ex Populus has filed a lawsuit against xAI for trademark infringement and unfair competition due to brand confusion over their similar names.
- The lawsuit claims that xAI's use of the name undermines Ex Populus' presence in the blockchain gaming space, where they launched their Xai platform in 2023.
- The legal action has already affected the market, causing a 5.16% drop in the xAI token's value following the announcement.
- Ex Populus emphasizes the importance of protecting their trademark to maintain trust within their community amidst growing confusion.
Ex Populus sues xAI for trademark infringement and unfair competition
Ex Populus, an Ethereum-based gaming company, has filed a lawsuit against xAI, Elon Musk’s AI startup, for trademark infringement and unfair competition. The dispute is about brand confusion as Ex Populus has a gaming platform called Xai launched in 2023 and xAI, publicly announced in July 2023, has the almost identical name.
Ex Populus claims to have trademarked Xai in June 2023 and says that xAI’s continued use of the name undermines their presence in the blockchain gaming space. They announced the lawsuit on their community forum and X (formerly Twitter), “With more confusion around Elon Musk’s AI company, it’s big responsibility to protect the brand that the community trusts.”
Founded in 2021, Ex Populus develops blockchain games and tools for developers in the Ethereum ecosystem. Their Xai platform provides AI-driven gaming solutions and autonomous software systems, so the overlap with xAI’s name is particularly problematic.
💰 Ethereum gaming network XAI sues Elon Musk’s AI company. Ethereum gaming firm Ex Populus is taking legal action against Elon Musk’s artificial intelligence company, xAI. The name similarity has allegedly caused widespread market confusion.
— Crypto News 📰 (@btc_af) August 25, 2025
Market Confusion Amplifies Legal Dispute
The lawsuit highlights several instances of brand misidentification. xAI’s July 2023 announcement reached over 36 million views and many of those viewers thought the brand was Ex Populus’ gaming network. Even X’s AI assistant, Grok, labeled Ex Populus’ platform as being related to xAI.
According to the filing, the lawsuit is based on:
- Common law trademark infringement.
- Unfair competition and false designation of origin.
- Unfair business practices causing reputational harm.
The company says that consumers in the gaming and AI space “instantly started confusing Plaintiff with xAI’s company,” causing significant market and brand disruption.
xAI Token Drops After Lawsuit News
The lawsuit is already impacting markets. After the announcement, the xAI token dropped 5.16% on August 25 to $0.0499.

Technical indicators suggest more downside:
- RSI is at 36.89, near oversold.
- Support is at $0.047-$0.048.
- Bearish momentum is strong but a short term bounce could happen if buying increases.
Anyway, protecting the trademark is big for Ex Populus to protect their brand in this wild Web3 and AI gaming world.
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