iPhone Air Launch Propels Apple (AAPL) to $248 Price Target
Apple (AAPL) is expected to unveil its latest iPhone and Apple Watch models at its annual fall event, scheduled on September 9.
Quick overview
- Apple is set to reveal the iPhone 17 Air and new Apple Watch models at its annual event on September 9.
- The iPhone 17 Air will be significantly thinner at 5 mm, but may have trade-offs like a single wide-angle camera and a smaller battery.
- AAPL's stock closed at $239.69 on September 5, 2025, showing a slight decrease but a 4% increase over the past month.
- Despite a yearly gain of 2.87%, AAPL has faced challenges with a 7.07% decline in the first seven months of the year.
Apple (AAPL) is expected to unveil its latest iPhone and Apple Watch models at its annual fall event, scheduled on September 9. The most anticipated announcement is likely to be the iPhone 17 Air. Think of it as a similar iPhone to the others that have been experimenting with Ozempic.
It will be significantly thinner than the standard iPhone and iPhone Pro, at only 5 mm thick. The iPhone Pro measures 8.3 millimeters in thickness, while the standard model is 7.8 millimeters.
Mark Gurman, an Apple watcher at Bloomberg, stated that the Air’s thinner design could come with some tradeoffs. The phone might have just a single wide-angle camera rather than the dual-camera setup found on the base iPhone or triple-camera setup found on the Pros.
It might also have a smaller battery, which could impact battery life unless Apple can work some of its software wizardry. Customers may find it difficult to sell because they typically want phones with more cameras and larger batteries.
A potential upside of roughly 3.4% from the current price is indicated by the average 12-month price target of $248, which ranges from a high of $325.00 to a low of $184.00. Recent Upgrades/Downgrades: Barclays set a lower price target of $184.00 (Underweight), while Wedbush increased theirs to $325.00 (Outperform).
AAPL closed at $239.69 on September 5, 2025, a decrease of 0.4 percent from the previous close of $239.78. Throughout the day, the stock ranged between a low of $238.49 and a high of $241.32. Intraday data indicate that trading remained relatively steady, with only slight dips and recoveries during the session
Monthly Trend: AAPL had a good month, rising about 4% from August 8, 2025, when it was trading at $229.96, to September 5, 2025, when it traded at $239.23.
The stock showed consistent upward momentum on September 3rd, reaching a peak of $238.14. Yearly Trend: From $233.00 in September 2024 to $239.69 in September 2025, AAPL gained a moderate 2.87 percent over the past 12 months. With a 52-week high of $260.10 and a low of $169.21, the stock exhibited notable volatility.
The performance during the first seven months of the year is down 7.07%, indicating challenges in maintaining steady growth.
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