No Rally for the GBP Despite a Great Retail Sales Report

The UK retail sales report was pretty good this time. Last month we saw a 0.5% decline in sales, but this month the entire report with all..

Retail sales are turning bullish again

The UK retail sales report was pretty good this time. Last month we saw a 0.5% decline in sales, but this month the entire report with all the subcomponents was impressive. The headline figure showed a 0.7% increase in sales in July, much higher than expectations which were for a 0.2% increase.

The yearly number came at 3.5%, up from 2.9% expected. If we see the core figures which strip out autos and fuel, they are pretty solid too. Monthly core retail sales jumped by 0.9% against 0% expected, while yearly sales increased by 3.7% against 2.8% expected.

World Cup sales helped increase the food sales (booze I guess) and the summer helped boost the sales of clothes. Nonetheless, this is a solid report and GBP/USD jumped around 30 pips higher. But, it reversed back down in no time.

I did say in the calendar section which we have recently opened that any rallies in GBP pairs, especially in GBP/USD would be great opportunities to sell because Brexit is heading towards no-deal. But, despite today’s great retail sales numbers, GBP/USD couldn’t even put up a small rally. This indicates the weakness in the GBP at the moment.

ABOUT THE AUTHOR See More
Skerdian Meta
Lead Analyst
Skerdian Meta Lead Analyst. Skerdian is a professional Forex trader and a market analyst. He has been actively engaged in market analysis for the past 11 years. Before becoming our head analyst, Skerdian served as a trader and market analyst in Saxo Bank's local branch, Aksioner. Skerdian specialized in experimenting with developing models and hands-on trading. Skerdian has a masters degree in finance and investment.

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