Tron’s Founder Eats Most Expensive Banana

Olumide Adesina•Saturday, November 30, 2024•2 min read

Cryptocurrency entrepreneur Justin Sun, who founded the Tron blockchain, has shocked the world by keeping his pledge to eat a banana from Maurizio Cattelan Comedian, the notorious $6.02 million piece of art he purchased at auction.

A certificate of authenticity and instructions on handling the banana based artwork were given to him. Sun compared crypto assets to conceptual art before he ate the banana. Two Solana meme coins based on the $6.2 million artwork had already been created at that time.

According to the BBC, the artwork, a banana duct taped to a wall, has garnered international attention since it was first up in 2019. At a press conference in Hong Kong, Sun joked, “It’s much better than other bananas,” making fun of the ridiculousness of shelling out millions of dollars for an artwork that is ultimately a work of art. Sun, who outbid six other bidders to obtain the installation, clarified that eating the banana was more than a stunt. He said, “Eating it at a press conference can also become a part of the artwork’s history,” and after being eaten, the banana has gained additional significance.

Justin Sun also stated that Comedian was more than just a provocative piece because it draws a comparison between cryptocurrencies and conceptual art. He clarified in his speech that “these works often exist as ideas or intellectual properties, rather than as physical objects.“. This relationship between technology and artistic production is a reflection of the core values of his blockchain-focused company, Tron.

Attendees took home a roll of grey tape and a banana as mementos as a tribute to the original installation.

Sun announced on Monday that it would invest $30 million in the World Liberty Financial (WLFI) project, supported by the Trump family, by purchasing the WLFI governance token. The project is anticipated to begin as an Ethereum-based cryptocurrency lending and borrowing service.

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Olumide Adesina

Financial Market Writer

Olumide Adesina is a French-born Nigerian financial writer. He tracks, analyzes, and reports changes in financial markets with over 15 years of working experience in investment trading.