Ripple Secures 2024 PAY360 Award, Cementing Blockchain’s Global Reach
Ripple, a leading blockchain-based payment technology company, has achieved a major milestone by winning the 2024...
Quick overview
- Ripple has won the 2024 PAY360 Award for 'Best Initiative with Digital Currencies or Assets', recognizing its impact on cross-border payments.
- The company's blockchain solutions can reduce transaction costs by up to 70% and settlement times from days to seconds.
- Ripple's growing adoption by financial institutions signifies a shift towards digital asset integration in global finance.
- The award highlights the increasing role of blockchain as a core enabler of financial modernization and inclusion.
Ripple, a leading blockchain-based payment technology company, has achieved a major milestone by winning the 2024 PAY360 Award for “Best Initiative with Digital Currencies or Assets”. The award is presented by the Payments Association and sponsored by Thunes Payments and recognises Ripple’s success in revolutionising cross border payments with digital assets.
This is a sign of the growing maturity of blockchain in global finance where traditional payment systems are being replaced with faster, more transparent alternatives. Ripple’s blockchain powered infrastructure has already been adopted by major institutions to simplify and speed up international payments.
Cassie Craddock, Ripple’s Managing Director for the UK and Europe, announced the news on X (formerly Twitter) on October 6, saying the award proves Ripple’s “real world utility” in financial use cases.
Global Payment Efficiency
Ripple’s blockchain solutions enable instant and low cost international payments – solving long standing inefficiencies in the global financial system. The company’s growing adoption by banks and payment providers is a sign of a broader trend towards digital asset integration in institutional finance.
According to Ripple, its blockchain can reduce cross border transaction costs by up to 70% and settlement times from days to seconds. This benefits not just financial institutions but also global commerce for small and medium sized businesses.
Key Achievements:
- PAY360 Award 2024 for Best Initiative with Digital Assets
- 70% cost reduction in cross border payments
- Partnerships in over 40 countries
- Recognised for promoting financial inclusion through blockchain innovation
Blockchain in the Real World
Ripple’s win highlights a bigger story: blockchain is no longer just a trend – it’s becoming a core enabler of financial modernisation. Industry experts see Ripple’s win as proof that digital assets can enhance global payment infrastructure without undermining financial stability.
Craddock said the award is a team win for Ripple’s clients, partners and teams across the UK and Europe. “This award proves the tangible value of digital asset enabled payments and our commitment to taking the technology global.”
With institutional trust and regulatory clarity emerging in key markets, Ripple’s continued innovation could set a new standard for how blockchain reshapes global finance – not through disruption but through integration.
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